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UI/UX lead

Onboarding that sells the product

Time-to-value reduced (replace with your metric)

Problem
Activation died in setup. Users who would have been a fit never saw the core loop.
Approach
Cut empty states, front-loaded a proof moment, and used progressive disclosure instead of a long form wall.
Outcome
Time-to-value reduced (replace with your metric)
Editorial cover for the onboarding UX case study